Audience theory 2 - blog tasks
Audience theory 2: blog tasks Theory questions and your opinion 1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence? No I don't because I think it is deterministic as it doesn't consider the free will that humans have and can use to make their own decisions which is the real cause to violence and when it comes to anti-social behaviour I think free will and also other factors can determine this behaviour such as low self-esteem. 2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples. I think most young people are easily and heavily influenced by societal expectations portrayed in the media but also opinion leaders according to the two-step flow theory which emphasises how social media influencers that share their opinion across their highly followed platforms ca...